
Honeyjar on the Smart In Public Podcast
Michelle Masek and Nadia Jamshidi joined Smart In Public to discuss building AI tools for communications teams, the realities of AI adoption in PR, and the future of modern comms workflows.

Michelle Masek and Nadia Jamshidi joined Smart In Public to discuss what it really looks like to build AI tools for communications teams during a period of rapid industry change. The conversation explores the realities of launching a PR-focused AI platform, navigating investor perceptions of the communications industry, and building workflows that help practitioners work more strategically without replacing human judgment.
Throughout the episode, they discuss why Honeyjar was built specifically for PR and communications professionals, the current limitations of AI tools in communications workflows, and the importance of responsible AI usage in an industry built on trust and relationships. They also share perspectives on supporting solo practitioners and lean communications teams, as well as how AI is reshaping the next generation of communications work.
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Watch the full episode here:
